2027 POC Excellence Awards: POC for Good

POC Excellence Awards

POC For Good Category
Point of Care for Good Award

Recognizing a purpose-driven Point of Care initiative that creates meaningful benefits for patients, caregivers, healthcare professionals, or communities beyond traditional campaign objectives. This category honors programs that provide tangible support through charitable giving, donated media or services, improved access to care, patient resources, community partnerships, or other efforts designed to address an unmet health or social need. Submissions will be evaluated primarily on the initiative’s demonstrated community or patient impact—not solely on brand performance, disease awareness, audience engagement, or culturally relevant execution.
Eligibility to Submit

Judges will prioritize evidence of tangible benefit, such as improved access to care, delivery of patient or healthcare resources, participation in support programs, community reach, strengthened partnerships, or other meaningful health and social outcomes. Traditional campaign metrics may be included but should support—not replace—evidence of the initiative’s broader impact.

Review and Selection Process
- Evaluation: Selected judges and POCMA committee members will independently score submissions based on the award criteria
- Scoring Criteria:
  - Purpose and unmet need (20%)
  - Point of Care relevance (20%)
  - Program design and execution (20%)
  - Demonstrated patient or community impact (30%)
  - Sustainability (10%)
Point of Care for Good Awards Submission Form
Initiative Name:
Submitting organization and participating partners:
Identify the organization submitting the entry and any agencies, media partners, healthcare organizations, nonprofits, community groups or other collaborators involved.
Primary Contact Name:

First NameLast Name
Title:
Organization:
Email:
example@example.com
Phone Number:
Please enter a valid phone number.Format: (000) 000-0000.
Initiative timeframe and geographic reach:
Provide the iniviative's launch and end dates, if applicable, and indicate the communities or geographic areas served.
Initiative summary:

Provide a concise overview of the initiative, including its purpose, intended beneficiaries, connection to Point of Care, and primary impact. (Maximum: 200 words)0/200
Purpose and Unmet Need (20%) What unmet health or social need did the initiative address, and who was it intended to benefit?

Explain how the need was identified and include relevant research, data, community insights, or other supporting evidence. Describe what the initiative sought to accomplish beyond traditional campaign or business objectives. (Maximum: 400 words)0/400
Point of Care Relevance (20%) How was the initiative connected to Point of Care, and why was Point of Care important to its success?

Describe where and how the initiative supports patients, caregivers, healthcare professionals, or communities before, during, or immediately after a healthcare interaction. Identify the relevant settings, channels, clinical workflows or healthcare touchpoints (Maximum: 400 words)0/400
Program Design and Execution (20%) How was initiative designed and implemented?

Describe its principal components, activities, timeline, resources, and partnerships. Explain what tangible support was provided, such as donated media or services, charitable contributions, patient or healthcare professional resources, access-to-care assistance, community programming, or other forms of support. Include any significant implementation challenges and how they were addressed. (Maximum: 600 words) 0/600
Demonstrated Patient of Community Impact (30%) What tangible benefits did the initiative produce?

Provide quantitative evidence such as people served, resources distributed, participation in support programs, screenings or referrals facilitated, improvements in access to care, donated services, community reach, or other measurable health or social outcomes. Clearly identify the measurement period and distinguish verified results from estimated or projections. (Maximum: 600 words)0/600
What additional evidence demonstrates the initiative's impact?

Share qualitative findings such as testimonials, survey results, care examples, partner observations, or community feedback. Briefly explain how results were measured or verified. Traditional campaign metrics may be included but should support - not replace - evidence of tangible patient or community benefit. (Maximum: 400 words)0/400
Susainability (10%) How will the initiative's benefits continue, expand, or be replicated?

Describe any plans to continue the program, sustain its partnerships or resources, expand its reach or apply its lessons to future initiatives. (Maximum: 300 words)0/300
Supporting Materials and Authorization Supporting Materials:

Upload up to five materials that substantiate the submission, such as impact reports, results documentation, testimonials, photographs, videos, examples or resources, partner letters or relevant creative materials. Include a brief description of each item.
File Upload #1

Cancelof
Please provide a brief description of the above upload:
File Upload #2

Cancelof
Please provide a brief description of the above upload:
File Upload #3

Cancelof
Please provide a brief description of the above upload:
File Upload #4

Cancelof
Please provide a brief description of the above upload:
File Upload #5

Cancelof
Please provide a brief description of the above upload:
Public-facing initiative summary:

Provide a short description that may be used in finalist and winner announcements. Do not include confidential information (Maximum: 100 words)0/100

Terms & Conditions

Award Fee

Award Submission

Entry fee for Point of Care Excellence Awards

$350.00 Quantity
Item subtotal:

Total

Debit or Credit Card
Credit Card Number	Security Code
Expiration Month	Expiration Year

Certification and Agreement
Certification and authorization: By submitting this entry, the authorized representative confirms that: The information and results provided are accurate to the best of their knowledge. The initiative meets the award's elegibility requirements. The submitting organization has permission to enter the initiative. Necessary permissions have been obtained for submitted materials, testimonials, and identifiable information. Estimated, projections and unverified results are clearly identified.
Authorized representative:
Name

First NameLast Name
Title
Organization:
Signature:
Date:

MonthDayYear
2 digit month, 2 digit day, 4 digit yearDate
Should be Empty:

POC Excellence Awards

Eligibility to Submit

Review and Selection Process

Terms & Conditions

Award Fee

Certification and Agreement