Thursday, September 24
1 pm EST/10 am PST
Most shops treat them as a one-and-done sale. The smart ones read the patterns and know what to stock before they're asked again. The order isn't the problem. What happens after is.
A member asks for something specific. You write it down, place it, and move on to the next thing. Most shops treat that as the end of the story. It's actually the start of one, and if nobody's watching what happens next, you're not just missing orders. You're missing what your members are trying to tell you.
Aimee Ganote of Capital City Club and Kyle Capps of Hallbrook Country Club both know what it's like to lose track of a special order. A binder that only one person understood. A box that sat in the back for a week. A member who asked twice before anyone had an answer. On September 24th, they're sharing what changed when every order became visible, and what it's taught them about what to stock next.
Bring your questions for Aimee, Kyle, and the moderator. Ask about the process, what changed, and what's still hard.
PGA Members receive 1 PDR credit for attending this webinar.
PGA of Canada Class 'A' members eligible for credit toward the Golf Operations Specialization: Live attendees will receive 1 credit for a 1 hour webinar.