Wednesday, November 12
4 pm EST/1 pm PST

This webinar explores how independent golf shops can capitalize on booming golf participation and industry trends by curating innovative apparel selections, covering demographic shifts toward younger and more diverse players, the rise of a wide array of game formats and course experiences, and the dramatic evolution of golf fashion in 2025. It highlights the impact of social media-driven brands and new entrants—like Malbon, WAAC, Bad Birdie, and Master Bunny Edition—while showcasing legacy players such as Nike, Adidas, and Peter Millar, and addresses how sustainability, athleisure, and technology-infused performance wear are reshaping consumer preferences. Attendees gain practical insights on leveraging apparel assortment, influencer partnerships, and local engagement, positioning their shops for relevance and growth in the modern golf marketplace.

AGM Member: FREE
Non-AGM Member: $25

PGA Members receive 1 PDR credit for attending this webinar.

PGA of Canada Class 'A' members eligible for credit toward the Golf Operations Specialization: Live attendees will receive 1 credit for a 1 hour webinar.