12.08.25 Event Sales

Event Sales: Selling in Specialized Event Environments

Justine Cook
Monday, December 8
1 pm EST/10 am PST

Explore how to turn every event into a sales opportunity. This session breaks down proven strategies for maximizing success at demo days, tournaments, trunk shows, and pop-up shops. Learn how to craft a strong event sales framework, strengthen your branding, and leverage partnerships to boost engagement and revenue in these specialized environments.

Key Takeaways
- Discover tailored sales techniques for different event formats.
- Learn how to build and implement a strategic event sales framework.
- Understand how branding and partnerships can amplify your sales success.
AGM Member: FREE
Non-AGM Member: $25

PGA Members receive 1 PDR credit for attending this webinar.

PGA of Canada Class 'A' members eligible for credit toward the Golf Operations Specialization: Live attendees will receive 1 credit for a 1 hour webinar.
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To receive your one PDR credit, you must attend the live webinar and put your PGA # above. PGA of Canada Class 'A' members eligible for credit toward the Golf Operations Specialization: Live attendees will receive 1 credit for a 1 hour webinar.
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Please list your LPGA number:
To receive your two non-LPGA CU's, you must attend the live webinar and put your LPGA # above.

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Event Sales: Selling in Specialized Event Environments

Webinar