The Japanese Cultural Center of Hawaiʻi will host the 33rd Annual New Year’s ʻOhana Festival on Sunday, January 11, 2026.

Join us as we welcome the Year of the Horse with one of Hawaiʻi’s largest community celebrations! The New Year’s ʻOhana Festival brings together thousands of residents and visitors to enjoy cherished traditions, cultural entertainment, food, and family fun.

We invite you to support this free community event by becoming a festival sponsor. Please complete the sponsorship form by Monday, November 3, 2025.

For questions, contact Beth Iwata at beth@jcchawaii.org or (808) 945-7633 ext. 32. You can also check out highlights from the 2025 festival here.

Mahalo for helping us keep this tradition alive for the community!

Sponsorship Levels

PRESENTING - $10,000  (Limited to one sponsor)

• Name recognition: “New Year’s ‘Ohana Festival presented by (Your Company Name)” in all promotional advertisements and materials.
• One dedicated booth at the event to promote your business.
• Option to provide a promotional video (up to 60 seconds in length) to be shown during the entertainment program.
• Five (5) complimentary parking passes to park in the JCCH parking structure on the day of the event.
• Placement of two (2) banners at the JCCH during festival hours.
• Large logo and sponsorship recognition on printed and electronic materials.
• Logo displayed on stage projections during festival performances.
• Social media tags and mentions.
• Large logo in email newsletter and on the JCCH website.
• Verbal recognition during the program.

SHO 松 (Pine) - $5,000 

• Medium logo and sponsorship recognition on printed and electronic materials.
• Four (4) complimentary parking passes to park in the JCCH parking structure on the day of the event.
• Placement of one (1) banner during festival hours at the JCCH.
• Logo displayed on stage projections during festival performances.
• Social media tags and mentions.
• Medium logo in email newsletter and on the JCCH website.
• Verbal recognition during the program.

CHIKU 竹 (Bamboo) - $2,500 

• Small logo and sponsorship recognition on printed and electronic materials.
• Three (3) complimentary parking passes to park in the JCCH parking structure on the day of the event.
• Placement of one (1) banner during festival hours at the JCCH.
• Logo displayed on stage projections during festival performances.
• Social media tags and mentions.
• Small logo in email newsletter and on the JCCH website.
• Verbal recognition during the program.

BAI 梅 (Plum) - $1,500

• Two (2) complimentary parking passes to park in the JCCH parking structure on the day of the event.
• Company name displayed on stage projections during festival performances.
• Company name recognition in email newsletter and on the JCCH website.
• Verbal recognition during the program.

If you have questions, please contact JCCH Vice President of Development & Marketing Beth Iwata at beth@jcchawaii.org or (808) 945-7655 ext. 32. Thank you!